Best Content Marketing Online Courses, Training with Certification-2022 Updated

Content Marketing is a technique of marketing used to create an attractive content and can publish through the social media for enhancing target audience. Business mans or marketers who are searching for the best content marketing online courses then this is correct place to do the course. From this content marketing online course you people will learn the concepts like fundamentals and advantages of content marketing, how to utilize the valuable contents for growing the email list, how to build the most effective sales funnel, how to minimize design and maximize results, how to maintain the content, how to organize, implement and develop the content marketing strategies, how to build the professional brands, structure for the effective content overview, crafting the content marketing strategies, Engaging the audience, how to enhance the content with interactive tools and so on. Here our panel of experts has picked some best content marketing online courses for you that which are listed below.     

#1 Content Strategy for Professionals Specialization by Northwestern University – Coursera

The specialization of content strategy course was created by Northwestern University. John Lavine, Candy Lee and Randy Hlavac are the trainers of this content strategy specialization course. Here 6k+ candidates are enrolled to learn this specialization course. You people can able to implement and create the engaging content. Here instructors will explain about the courses such as engaging the audience, managing the content, expanding the contents reach and exploring the contents impact. In this specialization course there are hands on projects for every course and students should successfully complete those projects to get the certificate.
Key points:

• Engaging the audience is the first course, here students will learn the strategy stories, how to use the proven techniques and tools for maximising the audience interest, by using conversations develop the stories, creation of honest stories, strategies etc.
• Content management is the second course, from this course you people will understand the topics like how to manage the important content, best ways to use the mobile and social media, how to manage the engaging and trustable etc.
• Where expanding the contents reach is the third course. Here students are able to learn the how to grow external and internal audience, how to engage with the multi channel digital communications, how to enhance the content with interactive tools etc.
• Ensuring the contents impact is the fourth course, from this course you will learn pivotal for the content strategies, social media plans, how to measure the content for maximizing the effectiveness, creation of trendy headlines, digital measurement templates etc.
• Capstone project is the last course, here students are able to learn how to develop the effective content strategy package, know how to create the visual mockup of the webpage and so on.

Rating: 4.5 Out of 5    
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#2 The Strategy of Content Marketing by University of California Davis – Coursera

The Strategy of the content marketing online course was offered by University of California Davis. Sonia Simone (chief content officer) is the instructor of this content marketing online course. Here 30k+ pupils are enrolled to learn this content marketing online course. You people will understand about the core strategies of content marketers and how to retain the customers profits. Students will learn that how to organize, implement and develop the content marketing strategies. Learn how to measure and analyze the effectiveness of the content marketing, how write the compiling copy, know how to utilize the strategic framework while writing etc. you people will also understand that how to build the professional brands.
Key points:

• In the first week students will learn the topics like introduction of strategy of content marketing, module, structure for the effective content overview, some important tricks for building the professional brands, content marketing researching etc.
• From the strategic context section you people will understand the concepts like 7A framework overview, authenticity, agility, capturing the customers attention, expanding the networks, stealing the headlines for the attention etc.
• From crafting the content marketing strategy section students will understand the concepts such as empathy maps, creation of irresistible content, journey of mapping etc.
• In the fourth week you people will learn the topics of strategic types of th content like attraction content, affinity and action content, authority content, making the actionable content etc.
• In the fifth week instructor will explain about the content management, professionalism, ethics, metrics, multimedia content visuals, audio and video, copyrights law, plagiarism etc.

Rating: 4.5 Out of 5        
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#3 Content Marketing Masterclass: Create Content That Sells – Udemy

People who wants to that how to grow the business in content marketing, then you must take this content marketing online course which is offered by Brad Merrill (journalist and entrepreneur). Here 4k+ students are learning this content marketing online course. Students will understand that how to maximize the traffic, brand recognition and sales by utilizing the digital content. You people will understand that how to inspire the audience to take the action and also learn about the cognitive buying journey. You are able to utilize the valuable contents for growing the email list and also know how to build the most effective sales funnel. Here 12 articles and 3.5 hours demanded videos are included in this content marketing online course.
Key points:

• From the fundamentals of content marketing section students will learn about the marketing, how to market has changed, cognitive buying journey etc. you will also learn the content marketing, defining the goals, compiling the stories etc.
• From the web design section you will learn the topics like good designer matters, responsive design importance, how to minimize design and maximize results, uses of landing pages, planning the edge cases etc.
• You people will also understand the concepts like reliable ideation system importance, creation of begins with the consumption, tools for competitive analysis and content research, maintaining the content, how to write the call to action, etc.
• Students will understand that how the grammatical errors are cripple the efforts of marketing, content types, how to create the epic list contents, how to design the comparisons and reviews, original research and statistics etc.
• Instructor will also explain about the content repurposing, content formats, email marketing, content promotion, external marketing channels, search engine optimization, measuring the results etc.

Rating: 4.5 out of 5
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#4 SEO Driven Content Marketing For Entrepreneurs & Startups – Udemy

Marketers who wants to learn more about the content marketing then this SEO driven contents marketing strategy course will help you to know all about content marketing which is offered by Jamil Velji. Students will learn that how to promote the content for driving the buyer traffic. This content marketing strategy course includes two downloadable video resources and 1.5 hours on demanded videos with full time support. Instructor explains about the outsourcing and creation of content, crafting the content marketing strategies, basics of content marketing etc. learn how to define the target customers and goals of content marketing, how to do the researches which are used for craft etc. here more than 5k candidates are learning this SEO driven contents marketing strategy course.  
Key points:

• Firstly students will understand the basics of content marketing strategies, how to craft the content marketing strategies, defining the target profiles, goals and objectives, researches, how to craft the 90 day content marketing strategy etc.
• From the outsourcing content section you people will understand the topics such as know how to create the content, process of content creation, know how to create the awesome contents rapidly, outsourcing the content etc.
• Instructor will explain about the defining and researching the promotion channels, how to repurposing the content, contents promotion strategies, how to capture the lead effectively etc.
• You will understand about the content marketing, how to invest in the content marketing, how to define the customers and goals, effective approaches for creating the content, how to do the researches and so on.

Rating: 4.3 Out of 5
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#5 Content Marketing Mastery : Beginner’s Ultimate Guide – Udemy

Beginners who wants to learn about the content marketing then you must join in this content marketing mastery online course. Students can develop their business or brand by the good content. Here more than 900 pupils are learning this content marketing online course which is created by Charlie Page. Students will learn that how to select the good publishing platform based on the natural abilities, dislikes and likes. You people will understand that how to build more profitable email lists by that you people can automate the marketing by using the autoresponders. Students can promote the products by using the methods of content marketing such as social media, blogging etc.
Key points:

• Students will understand the concepts like content marketing,establishing the goals of content marketing, how to use the content marketing, roles, defining the target audience etc.
• You will learn the topics like worksheet of target audience, how to find and reach the target audience, various types of technologies to reach the target audience, available platform overview, how to select the platform etc.
• Instructor will explain about the topics like how to save the time with the automation, various tools of trade, essential blog publishing tools, how to create the type of blog post, how to develop the great blog post etc.
• You people are able to understand about the creation of ideal facebook posts, process for creating the youtube videos, how to write the blog post, content plan, creation of content plan, avoid the content planning mistakes etc.
• Learn the topics like creation of content schedule, how to select the content schedule, creation of list of contacts, select the core methods, how to establish the authority with the guest posting, how to maintain the content marketing system and so on.

Rating: 4.3 Out of 5         
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#6 Content Marketing: Create Content That Generates Leads – Udemy

The Content marketing online course was offered by Gaby I. (business development coach and entrepreneur). Instructor was trained for more than 20k students. Here more than 4k pupils are enrolled to learn this Content marketing online course. Students will understand all the content marketing fundamentals and its advantages. You can able to develop the original content and strategic plan. Instructor will explain that how to maintain, govern and create the strategy content. You will learn about the content promotion strategies and you can present the content in the websites. This Content marketing course includes one hour on demanded video with full time support. You people will learn that how to identify the needs with the content.
Key points:   

• Students will understand the topics like how to achieve the best original content, different tools, know the most common mistakes in the content marketing, how to develop the content marketing goals etc.
• You people will learn the concepts like target audience, relevancy and specificity, know how to make the content impeccable, know how to utilize the content to the drive the leads etc.
• Here instructor will provide you some important tips for the good content. Students are able to present their data on the websites. And you will also know the how to set the strategies of content and know how to measure the success.
• Students will understand all the advantages of content marketing and also learn the fundamentals of content marketing.
• You people will learn about the content promotion strategy, creation of original content, how to govern the strategy content, maintaining the content, creation of good strategy content and so on.

Rating: 3.8 Out of 5
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Best Content Marketing Books:

#1 The One Hour Content Plan: The Solopreneur’s Guide to a Year’s Worth of Blog Post Ideas in 60 Minutes and Creating Content That Hooks and Sells by Meera Kothand
#2 Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less by Joe Pulizzi
#3 The Content Code: Six essential strategies to ignite your content, your marketing, and your business by Mark Schaefer
#4 Master Content Marketing: A Simple Strategy to Cure the Blank Page Blues and Attract a Profitable Audience by Pamela Wilson
#5 Practical Content Strategy & Marketing: The Content Strategy & Marketing Course Guidebook by Julia McCoy & Mark Schaefer
#6 Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses by Joe Pulizzi